Information retrieval and AI

Sep 5, 2024

Developing information retrieval using artificial intelligence is an interesting and current topic. In this article, we share the key problems and challenges that have been identified and reported.

The use of AI in information retrieval also opens up great opportunities. At the end of the article, we list some application areas where the use of AI in information retrieval is already being applied.

Below are the most commonly reported problems and challenges in using AI for information retrieval.

1. Reliability and accuracy

The results produced by AI in information retrieval are not always reliable. Algorithms can provide incorrect or misleading information, especially if the training data is incomplete or biased. Systems can also lead to incorrect conclusions if they are unable to understand context properly.

A critical attitude, expertise and processes are needed to analyze the results.

2. Quality of information

The performance of AI is particularly limited by the quality and diversity of available data. Poor quality or repetitive data can negatively impact search and analysis results.

3. Bias and distortions

AI systems can reflect problems in their training data, such as biases or inequities, which can lead to unequal or unfair outcomes.

4. Interpretation of results

Although artificial intelligence can produce results, their correct interpretation and application still requires expertise and critical thinking.

5. Data protection and ethical issues

The data used in information retrieval may contain personal information, which raises privacy issues. Similarly, the use of artificial intelligence may raise ethical concerns about the use of the data and its impacts.

Solutions to the challenges listed above

Improving and controlling data quality in the context of data retrieval can be achieved through a number of means, particularly with the help of artificial intelligence (AI). Here are some common strategies and methods::

  1. Data preprocessing: AI can help clean and preprocess data before it is analyzed. Data normalization, handling missing values, and removing erroneous data are important steps to ensure high-quality data.
  2. Contextual analysis: AI can analyze the context and meaning of data. This can help assess whether the information is reliable and relevant to a specific question or need.
  3. Classification and labeling: Machine learning applications such as natural language processing (NLP) can be used to classify and label data, improving the accuracy of information retrieval. For example, automatically classifying documents or databases can help users find the information they need more easily.
  4. Leveraging user data: AI can analyze users’ past searches and choices to improve future search results. Alumina recommendation systems can suggest information and sources that improve relevance.
  5. Measuring and assessing quality: Artificial intelligence can help develop metrics to assess the quality of information. Various algorithms can assess how reliable, timely and relevant information is.
  6. Automated assessment and correction: AI systems can automatically detect and correct data errors or inconsistencies, improving the reliability of data.
  7. Network analysis: Analyzing social and other networks can provide additional information about the reliability of information sources. For example, the individuals or organizations responsible for sharing certain information can influence its quality.
  8. Collecting feedback: Feedback from users can be valuable in improving the quality of information. AI can analyze user feedback and apply it to improve search results.

Using these approaches and artificial intelligence technologies can significantly improve the quality and efficiency of information retrieval.

The impact of the AI ​​solution used on the accuracy of the data – Free vs licensed solutions

When looking at information retrieval and the use of AI solutions on the market (free vs. licensed), there are differences when it comes to the accuracy of information retrieval. Below are a few considerations:

  1. Accuracy: Free services: Free AI services may be limited in that their data sources may not be as reliable or of the same quality as paid services. Free services may also have more restrictions, which may affect their ability to process or produce timely information. Licensed services: These services, especially if they are from well-known and trusted providers, tend to provide more accurate and up-to-date information. They may use higher quality data and potentially have better algorithms that improve the accuracy of the information.
  2. Relevance: Free services: Relevance can vary greatly for free services, as they may use generic or broad data sources that are not always relevant to the user’s specific needs. Licensed services: These may offer more opportunities for tailored information retrieval and provide more relevant information in user-defined contexts. They may also incorporate user feedback or other enhancements that increase relevance.
  3. Updates and management: Paid services may also offer regular updates and better-managed content, which can improve both accuracy and relevance.
  4. Expertise and support: Licensed services often offer customer support and expert service, which can help the user better understand and interpret the information.

In summary, while free AI services can be useful in certain contexts, licensed services often provide more accurate, timely, and relevant information, which can be critical, especially for professional or business use.

Documented opportunities and benefits of using AI in information retrieval

1. Efficiency and speed

Based on the reported analyses, it can be stated that artificial intelligence can significantly improve information retrieval by speeding up processes and enabling the analysis of large amounts of data in a short time.

2. Personalization

Artificial intelligence can customize information searches based on user preferences and behavior, providing users with more relevant information.

3. Understanding the context

The most advanced AI models, such as natural language processing (NLP), can better understand and analyze the context of questions, which improves the quality of search results and increases application areas.

4. Diversity and inclusion

Analyses have shown that artificial intelligence can help combine information from different sources, which can lead to more comprehensive and diverse insights on a topic.

5. Anticipation

Artificial intelligence can analyze trends and predict users’ information search needs, which can improve information availability and use.

Here are a few examples of practical benefits and applications of AI-powered data retrieval:

Here are some examples of current practices or applications where artificial intelligence is utilized in information retrieval::

  1. Search engines: Google and other search engines use artificial intelligence to improve the relevance of search results. For example, Google’s BERT (Bidirectional Encoder Representations from Transformers) model better understands the meaning and context of search terms, resulting in more accurate search results.
  2. Intelligent customer service: Many companies are using chatbots that leverage natural language processing (NLP) to quickly find and provide information to customers. These bots can interpret questions and search for information from large databases.
  3. Optimizing information retrieval in scientific research: Artificial intelligence is used to retrieve and analyze research articles and publications. For example, PubMed and other scientific databases can use machine learning models to analyze and recommend relevant studies based on a user’s login.
  4. Recommendation systems: Services like Netflix and Spotify use artificial intelligence to analyze user data and recommend content to users based on their preferences. This is based on data analysis and predicting user behavior.
  5. Business data analytics: Many business data analytics solutions, such as Tableau and Power BI, make data discovery easier by using artificial intelligence to interpret and visualize data, allowing users to find information and insights faster.
  6. Media literacy and fact-checking: Artificial intelligence has also begun to find applications in news and information verification. For example, automated fact-checking tools can analyze news sources and compare them with reliable sources of information.
  7. AI-controlled F-16 fighter jet: The US Air Force has allowed the media to watch an air combat exercise between an AI-controlled F-16 fighter jet and a human-controlled fighter jet. According to the US Air Force, the AI ​​is developing so quickly in the exercises that it is already starting to defeat the human-controlled fighter jet.

These examples illustrate how widely artificial intelligence can be utilized in information retrieval in various fields and applications.

Information retrieval using AI enables and opens up new possibilities. When reviewing initial feedback, critical analysis and understanding of the underlying systems and processes are needed to understand the accuracy and relevance of the final results.

The benefits and application areas create new opportunities that we believe we will see more and more of. It is a good idea for companies and IT management to define, review and update their policies and practices in this regard.

Preiskari Advisor and Liitos Solutions together ensure the availability of the right information to their customers through modern integration solutions and services. We help our customers develop solutions and information that generate real, measurable value from information for business and services.

If the article raised any questions or you would like to discuss the topic further, please contact us.

Harri Vähäkangas

Preiskari Solutions Oy

harri.vahakangas@preiskari.fi

mob: 0400 600 648

Jari Jokimäki

Liitos Solutions Oy

jari.jokimaki@liitos.io

mob: 050 336  5453